NEWS Soo Kee’s latest Brilliant Rose Eternal Love collection

Diamonds are indeed a girl’s best friend. To reflect the brilliance of love and romance, Soo Kee seeks out one of the most brilliant diamonds in the world –  Brilliant Rose®. The brilliance of the diamonds are said to be even brighter than normal diamonds (that depend on number of cuts to enhance its brilliance) and are intricately cut with 66 facets to ultimate brilliance. *The Brilliant Rose® diamonds are even more brilliant in real life than in these pictures you have to see them to capture its shine at the shop.

On August 21, Soo Kee lauches its latest Brilliant Rose® Eternal Love collection. The luxurious diamond collection captures the essence of love with inspiration drawn from the ethereal beauty of the blossoming rose and nature.

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This is just an illustration for display. Please scroll down for more the actual awe-inspiring sparkles.

Collection Highlights

Dreamy and romantic interpretation of the classic solitaire ring, Brilliant Rose® diamond solitaire’s sparkle is showcased by the elegant claw setting and delicate pavé-set diamonds on the band.  Each piece of jewellery is also engraved with the newly launched Brilliant Rose® icon. Not shown here is a set of bands specially designed with rose detailings for this launch.

Available at Soo Kee Jewellery’s Brilliant Rose® boutique at Marina Bay Sands.

*Soo Kee Jewellery is the exclusive distributor of the world’s rarest diamonds – the Brilliant Rose®.

Eternal Love collection_endlessness LR

A stunning statement piece from the Eternal Love collectionfeaturing an artistic interpretation of a rose, with a solitaire encircled by a ring of diamonds in the centre, symbolizing endlessness

Rose-inspired ring,_set diamonds_ diamond solitaire LRRose-inspired ring, with a ring of skillfully-set diamonds, encircling the diamond solitaire

Brilliant Rose Eternal Love Solitaire LR

The Brilliant Rose® Eternal Love solitaire ring, a new and romantic interpretation of the classic solitaire ring.

The Event




The Brilliance Rose Party @ Ku De Ta

These are the sights at the party. Plus Soo Kee donates S$20 to the Singapore Children’s Society for each guest who turns up @ Ku De Ta in the  exclusive Brilliant Rose Eternal Love Tee available in white or black that night.

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kudeta dancing light

showcase at kudeta


Head down to Brilliant Rose Boutique #B2-235 The Shoppes at Marina Bay Sands (PS. it’s close to the MRT exit point). to view the full collection.


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